Thomson Reuters recognized the importance of helping small legal practices stay productive while managing the distractions that come with the service industry. That’s why they turned to Magnus Creative to produce a video that tells a story their audience could relate to.
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Live Action Video
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Motion Graphics
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VFX / Compositing
Challenge
Small law firms often face numerous distractions that can hinder their productivity and success. Thomson Reuters wanted to create a video that demonstrated their Small Law Services and how they can help lawyers stay productive and efficient. The challenge for Magnus Creative was to create a visual storytelling approach that would effectively showcase these services.
Insight
Magnus Creative identified three common scenarios that small legal practices operate in and crafted a story around each one. By leading viewers through each scenario, Magnus Creative was able to demonstrate the unique features of Small Law Services and how they can help small firms stay productive. The team utilized a mixture of live action video, motion graphics, and compositing to create a compelling hero story.
Solution
Magnus Creative was able to shoot all three scenarios in just two days by creatively using locations and assembling a talented team. By creating a hero story for each small law firm, Magnus Creative effectively showcased the benefits of Small Law Services from Thomson Reuters.
Through the use of visual storytelling, Magnus Creative was able to communicate the solutions provided by Small Law Services and help small law firms become more productive and successful.
Authenticity Matters: Why Connecting with Your Audience in Videos Builds Trust and Credibility.
In today’s world, customers crave authenticity and connection with the brands they choose to do business with. That’s why it’s so important to create videos that not only showcase your product or service, but also connect with your audience on a personal level.
At Magnus Creative, we understand the importance of building trust and credibility through video content. That’s why we strive to create videos that not only tell your story, but also resonate with your target audience.
Whether it’s through storytelling, humor, or emotion, our team knows how to craft videos that capture your brand’s essence and leave a lasting impact on your viewers. By connecting with your audience in an authentic way, you’ll not only build trust and credibility, but also create a loyal customer base that will stick with you for years to come.